One of the biggest benefits of reseller hosting is its affordability. That is certainly a trait many entrepreneurs take into consideration when starting up a new business. There is a significantly low cost to entry when it comes to affordable reseller hosting; however, there are also additional benefits that can support a new reseller hosting business and its clients.

Here are some of the additional benefits beyond affordability that you should take into consideration.

Little to No Maintenance

As the reseller, you are essentially the broker between the web hosting service and your client. The web hosting service is the entity that is responsible for maintaining upkeep of the servers, disk space, and performing routine maintenance.

While most web users only interface with the intangible part of the internet on their computers, there is still a physical aspect that props up all the websites that are available. Web hosting services must invest significant amounts of time and money to purchase and properly maintain servers and databases. This is a responsibility that requires staffing, time, and money.

As a reseller, you do not have to worry about that. Instead, you can do the work of connecting your clients to the services they are seeking and allow them to create their own websites. 

Scalability

If you find the right reseller host provider, you will be able to scale the growth of your business as it grows. A good provider should present numerous options to you for bandwidth, disk space, design, number of users, and more.

If you start off small, you will have the opportunity to scale up into bigger pricing options presented by the provider. It is important to determine ahead of time if the provider’s pricing options are affordable. If you do not plan accordingly, you may discover that the pricier options are too expensive. This could lead to you trying to find a way to migrate your users to a new platform, which can lead to a variety of technical issues. 

As the reseller, you can also mirror the idea of different pricing options that you present to your customers. This creates the opportunity for you to allow your customers to scale with their growth as well. If you have customers who do their research and anticipate growth, they will appreciate the opportunity to scale their websites over time. 

Pricing Plans

Even though you will be dependent on your provider for your business’s pricing plans, you have the freedom to set your own prices for your customers. This can provide you with the freedom to ensure you both cover your costs and earn a profit. 

Pricing plans will be dependent on a variety of factors. Some of the important things to take into consideration are the niche market you hope to enter, the benefits you provide your customers, and the reliability/connectivity of the network. 

Security and Patching

Along with maintaining the physical equipment, the host provider should also be regularly performing updates, installing matches, and optimizing cybersecurity. When the provider undertakes this responsibility, it will be one less issue on your plate. 

If you are new to the world of reselling, ensuring cyberthreats are mitigated can be a daunting task. A cyberattack can be potentially catastrophic and can completely stop operations. If a hosting provider has a professional IT staff that is regularly checking for security issues and installing patches, they are more likely to do a proficient job if you are not familiar with the topic. Ensuring cyberthreats are mitigated is an essential responsibility if you are providing a web hosting service. Fortunately, those who decide to try reselling will have that opportunity provided to them by their provider.

It is important to note that you should do your research to ensure your provider does indeed do a thorough job of maintaining cybersecurity. Threats continue to evolve and having professionals on the other end to catch those threats is crucial. 

Along with security updates, a hosting provider should also be regularly providing software and network patch updates. This is another task that could be the responsibility of the provider. These updates may not necessarily involve security issues; however, the purpose is to optimize and improve user experiences. Some of these regular updates may be issued in order to increase speed or memory. 

Niche Marketing

As a reseller, you have the opportunity to advertise in a niche market. If you are an entrepreneur who has an expertise in something other than web hosting, you may be able to appeal to people specifically from that area of expertise. This is a fantastic way to build a returning customer base.

When customers see that the person providing them web hosting capabilities is familiar with their sector, there will be increased trust. With more trust, your clients are more likely to feel comfortable maintaining their business relationship with you for a longer time. 

Growth Potential

Reseller hosting has room for growth if you find a provider who has different pricing plans. If you start off at a lower-priced plan but discover there is a strong demand for your product, you have the potential to increase your customer base.

It is important to get a glimpse into what the future may hold for your business by analyzing and comparing different reseller hosting plans. 

Branding

You will be able to modify and brand your reseller products so your clients know your unique voice and trademark. This is helpful if you are marketing to a niche demographic, or if you intend to grow your business into multiple sectors. 

Contact InnoHosting

At InnoHosting, we offer multiple pricing options for those who are interested in affordable reseller hosting. It is an excellent opportunity for entrepreneurs to enter the online hosting world with a low cost to entry. Contact us today to review your options and find the right choice for you and your goals.